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DOOH In-store Retail Media selling

HighCo DOOH is HighCo Group’s Digital-Out-Of-Home (DOOH) In‑store Retail Media selling division. Via a network of digital screens installed throughout stores, media selling transforms the intention to buy into measurable performance.
HighCo DOOH is a digital data‑driven media that can be activated right up to the act of purchase.

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HighCo DOOH businesses

In-store visibility to underpin a “store-first” approach

Collaborative development with retailers of the screen-guided customer journey, drawing on in-depth knowledge of the retail sector and shopper behaviour

Delivery of the right message, at the right place and at the exact time of purchase

A 100% data-centric and measurable methodology

Campaigns steered through detailed analysis of in-store data: anonymous register receipts, sales by EAN, data flows, timelines, etc.

Accurate performance measurement (uplift and retention) by comparing media data against sales data

An all-in-one multi-retailer solution

End-to-end support: from strategy recommendations to asset creation, up to delivery across several networks (convenience stores and supermarkets)

Optimised activation to effectively cover the brand’s digital distribution and power sustainable sales growth

PARIS

8 Rue de la Rochefoucauld
CS 30500
CEDEX 9
13799 Paris
France
01 77 75 65 90

AIX-EN-PROVENCE

365 Avenue Archimède
CS 60 346
CEDEX 3
13799 Aix-en-Provence
France
04 42 24 58 24