Theme-based multi-brand activation

Transaction HighCo Data benelux

Objectives

  • Build awareness of brands
  • Generate in-store traffic
  • Add to the database

Approach

  • Run a new theme-based campaign every month
  • Design a platform where consumers can download digital coupons from brands

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Printemps: How to create an immersive shopping experience?

Printemps: How to create an immersive shopping experience?

Motrio: how to amplify awareness of the chain and drive traffic to the 900 local garages?

Manage 5 nationwide omnichannel campaigns adapted locally using tools provided for garages.

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