Boulanger: Everything within thumb’s reach

Relation Transaction Useradgents

Objective

• Make the connection between e-commerce and points of sale, consulting and sales, digital and the in-store experience

Approach

• Co-design and live-design an app in line with the best m-commerce practices and iOS and Android platforms to achieve top efficiency

• Two innovative functions: chat with an advisor throughout the purchase, and augmented reality to view equipment clutter in the home

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