Use of data for targeted digital activation at Franprix and Monoprix
Test digital activation to reduce distribution of paper flyers
To gain more insight into its store visitors, BUT set up a powerful digital game to collect data and promote its chain of stores
Support store activation via a mobile display campaign and on click & collect websites
Enhance awareness of Nuxe’s new anti-ageing range through a Canvas mobile mini-website, preloaded within the Facebook app
