Printemps: How to create an immersive shopping experience?

Emotion Relation Transaction Useradgents

Objective:

Imagine an all-new virtual shopping experience, combined with NFT mechanics.

Approach:

  • 3D multi-dimensional digital shop, including musical and visual atmospheres, that sells a selection of exclusive products.
  • The user is offered an additional experience and can participate in a drawing to win one of the 30 NFTs of exclusive works by the artist Romain Froquet via the platform Arianee.

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Printemps: How to create an immersive shopping experience?

Printemps: How to create an immersive shopping experience?

Motrio: how to amplify awareness of the chain and drive traffic to the 900 local garages?

Manage 5 nationwide omnichannel campaigns adapted locally using tools provided for garages.

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Create and send a personalized card, signed by Colgate, to a loved one!

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