LU: Create bonds

Lu lets consumers send a friend a letter and a Lu Cha-cha bar

Babyliss: Mother’s Day/Father’s Day cashback offers

Engage consumers while adding to the database and boosting sales

Picadeli: Digital discount card

Calibrate media pressure on different click & collect websites to boost sales volumes, with banners displayed along the shopping journey

Orange: Christmas campaign

Wonderful Noël: experiential campaign to boost connected objects sales during the Christmas season

Charles&Alice: Personalised promotion

Use personalisation to develop consumer engagement and visit frequency

Franprix: Customer relations programme

Campaign launch for the Franprix “Bibi” programme and in-store activities and events at the group’s 700 stores

Bel Food Services: New website

Revamp the customer journey tailored to each business sector to create the new website

King Jouet: New store concept

Surrounding window display campaign and social media coverage emphasising the selective and service-oriented aspect of King Jouet’s new points of sale

Nuxe launches anti-ageing expertise

Enhance awareness of Nuxe’s new anti-ageing range through a Canvas mobile mini-website, preloaded within the Facebook app