Enable magazines to promote their brand and engage their subscribers on radio stations and gaming agencies
Cross-channel, multi-retailer trade marketing activation plan within the Casino Group
Generate in-store traffic and create in-store and online media displays
For the holiday season, create a Christmas box mailing with a Le chocolat Français chocolate bar
Set up a scratch-to-win game at check-out to promote regional products
Create a partnership with a fashion influencer to cover the launch of capsule collections
Highlight Franprix’s commitment to biodiversity in partnership with two influencers
Support the launch with an efficient, comprehensive press relations programme