Personalise the after-sales customer experience at the European level

Launch a game where everyone wins with exclusive activities related to the brand

Use a gift at checkout for a minimum purchase amount and an online game to create in-store traffic a

Improve the customer experience at the new Rue de Sèvres concept store

Design the Casino Max app as the pillar of Casino’s 100% retail experience

Sampling campaign aimed at click & collect customers

Redesign the My Accounts mobile app for more balance between rapid access to accounts, personalised

Encourage consumers to review the product they have just purchased

Adaptation of mobile winning moment actions that we carry out for MARS in Spain to Portuguese legisl