Set up a scratch-to-win game at check-out to promote regional products
Create a partnership with a fashion influencer to cover the launch of capsule collections
Highlight Franprix’s commitment to biodiversity in partnership with two influencers
Support the launch with an efficient, comprehensive press relations programme
Create a range of materials offering consumers expertise and ideas
Present Franprix products and create traffic at the point of sale
Comprehensive programme combining visibility, social media and events production to promote Franprix’s commitment to biodiversity
Support the launch of a new range with a strong product positioning, 360° campaign and impactful media strategy
Support the launch of a new range with a 360° programme